Publications Search Results
van Osselaer, Stijn, Suresh Ramanathan, Margaret C. Campbell, Joel B. Cohen, Jeannette K. Dale, Paul M. Herr, Chris Janiszewski, Arie W. Kruglanski, Angela Y. Lee, Stephen J. Read, J. Edward Russo and Nader T. Tavassoli Choice Based on Goals Marketing Letters, 16(3/4), 335-346.
2005
Russo, J. E., Leclerc, F. An eye-fixation analysis of choice processes for consumer nondurables. Link to Article Refenced Journal of Consumer Research, 21: 274-290.
1994
Schoemaker, P. J. H., Russo, J. E. Frames of mind. Working Paper.
1994
Schoemaker, P. J. H., Russo, J. E. A pyramid of decision approaches. California Management Review, 36(1): 9-31.
1993
Russo, J. E., Schoemaker, P. J. H. Managing overconfidence. Sloan Management Review, 33(2): 7-17.
1992
Russo, J.E., Leclerc, F. Characteristics of sucessful product information programs. Journal of Social Issues, 47: 73-92.
1991
Mitchell, D. J., Russo, J. E., Pennington, N. Back to the future: Temporal perspective in the explanation of events. Link to Article Refenced Journal of Behavioral Decision Making, 2: 25-38.
1989
Russo, J. E. et al. Nutrition information in the supermarket. Link to Article Refenced Journal of Consumer Research, 13: 48-70.
1986
Gardner, M., Mitchell, A. A., Russo, J. E. Low involvement strategies for processing advertisements. Journal of Advertising, 14(2): 4-12, 56.
1985
Johnson, E. J., Russo, J. E. Product familiarity and learning new information. Link to Article Refenced Journal of Consumer Research, 11: 542-550.
1984
Russo, J. E., Dosher, B. A. Strategies for multi-attribute binary choice. Journal of Experimental Psychology: Learning, Memory and Cognition, 9: 676-696.
1983
Johnson, E. J., Russo, J. E. Consumer knowledge of familiar products. University of Chicago, Center for Decision Research.
1981
Russo, J. E., Metcalf, B. L., Stephens, D. Identifying misleading advertising. Link to Article Refenced Journal of Consumer Research, 8: 119-131.
1981
Johnson, E. J., Russo, J. E. Product familiarity and learning new information. K. B. Monroe (Ed.), Advances in consumer research 3. Ann Arbor, MI: Association for Consumer Research.
1981
Russo, J. E. The decision to use product information at the point of purchase. R. W. Stampfl and E. C. Hirschman (Eds.), Theory in retailing: Traditional and nontraditional sources. Chicago: American Marketing Association.
1981
Russo, J. E. Adaptation of cognitive processes to the eye movement system. J. W. Senders, D. F. Fischer, and R. A. Monty (Eds.), Eye movements and the higher psychological functions. Hillsdale, NJ: Erlbaum.
1978
Russo, J. E. Comments on behavioral and economic approaches to studying market behavior. A. A. Mitchell (Ed.), The effect of information on consumer and market behavior. Chicago: American Marketing Association.
1978
Russo, J. E. Eye fixations can save the world: A critical evaluation and a comparison between eye fixations and other information processing methodologies. H. Keith Hunt (Ed.), Advances in consumer research, 5: 561-570. Ann Arbor Association for Consumer Research.
1978
Johnson, E. J., Russo, J. E. The organization of product information in memory identified recall times. H. Keith Hunt (Ed.), Advances in consumer research, 5: 79-86. Ann Arbor Association for Consumer Research.
1978
Russo, J. E. A proposal to increase energy conservation through provision of consumption and cost information to consumers. B.A. Greenberg and D.N. Bellenger (Eds.), Contemporary Marketing Thoughts: 1977 Educators' Proceedings, pp. 437-442. Chicago: American Marketing Association.
1977
Russo, J. E. The value of unit price information. Journal of Marketing Research, 14: 193-201.
1977
Russo J. E., Rosen, L. D. An eye fixation analysis of multi-alternative choice. Memory and Cognition, 3: 267-276.
1975
Tversky, A., Russo, J. E. Substitutability and similarity in binary choices. Link to Article Refenced Journal of Mathematical Psychology, 6: 1-11.
1969